Sadaf Kanwal and Shahroz Sabzwari tied the knot in a simple nikkah ceremony. Sadaf shared a photo of herself with her in-laws and her new husband with a title ‘complete’ and disabled comments on her Instagram.

Sadaf Kanwal changed her name to Sadaf Sabzwari on her Instagram, and Shahroz Sabzwari wrote ‘Alhamdulillah’ on his Instagram post and also disabled comments.

Nikah Pictures with their immediate family members:

Instagram Posts of Shahroz and Sadaf Sabzwari:

https://www.instagram.com/p/CA2o0gfj17R/
https://www.instagram.com/p/CA2o3vQgoGF/

To instill ownership amongst Pakistanis to keep themselves and their surroundings clean, ‘Hoga Saaf Pakistan’ (“HSP”), powered by Dettol, has launched a new Safai Anthem. The anthem envisions a Saaf Pakistan featuring all the HSP ‘Safai Champions’ which include Fahad Mustafa and Shaniera Akram as the prime champions, along with Waseem Badami and Iqrar ul Hasan. The anthem has been sung by Asim Azhar and Aima Baig with Shuja Haider’s composition.

“Music is an impactful way to mobilize the masses”, stated Humayun Farooq, Marketing Director Health of Reckitt Benckiser Pakistan Limited – the makers of Dettol.

“Hoga Saaf Pakistan is not just a social cause that a brand supports, it’s a social movement Dettol is leading to bring the conversation around cleanliness to the forefront.

In addition to the numerous hand-washing drives, public service messages, and TV shows, this anthem is yet another attempt to mobilize Pakistanis so they unite and take responsibility for a healthier, cleaner Pakistan!”

“Hoga Saaf Pakistan has taken the mantle of cleaning Pakistan and changing our attitude towards solid waste, which is growing at the rate of 2% annually, ending up on our streets eventually”, stated Mr Jerjees Seja, CEO ARY Digital Network.

“In partnership with Hoga Saaf Pakistan, ARY aims to inspire the citizens of Pakistan through this anthem to embrace the change and share our vision, so we can bring many people forward to play their responsibility in this noble cause.”

“Hoga Saaf Pakistan”, powered by Dettol, has been working towards driving a Saaf Pakistan through several TV shows, public service messages, clean-up, and handwashing drives as well as celebrity supporters.

The movement is also Dettol and ARY’s contribution to Prime Minister’s “Clean Green Pakistan” initiative launched in October last year.


Safai Anthem:


https://www.instagram.com/p/B5_OLWPBeyC/

The Karachi-based anchorperson and modest fashion influencer Asra Amir announced the launch of Pakistan’s first ever-modest clothing brand “Modesto”, in an event on Sunday, 17 November.

Modesto will feature a curated selection of ready-to-wear pieces including dresses, tops, pants, suits, and scarves in a variety of colors and fabrics. Catering to the latest fashion trends, the chic items are available in pastel as well as bold colors, and embroidered woven patterns. Apart from clothing, Modesto also offers a wide range of fashion accessories including sunglasses, jewelry, and aims to offer shoes, jeans, and t-shirts in the near future.

“With the inception of Modesto, we are driven by the love of colors, freedom, and self-expression. It’s a platform for a community of women to express their personal identity and embrace fashion that makes them feel confident on the inside and outside,” said Asra Amir, the founder of the fashion line.

Inspired by Asra Amir’s personal experience looking for fashionable and modest clothing, the fashion line features standout pieces accented with the brand’s uniqueness and versatility as it effectively turns designs into emotions, helping fashion lovers to express themselves freely.

“Modesto” is a fashion initiative by Asra Amir in an attempt to fill the gaps in the Pakistani fashion industry about modest fashion. With this launch, it has set the benchmark for modest fashion wear in Pakistan and the East.

'Under the Dryer' Salon Celebrates a ‘Spa Day’ with Special Offers

‘Under the Dryer’ Spa and Salon celebrated a Spa Day this weekend with some special discounted offers, to join in the pre-Eid festivities currently going on in Karachi.

On Sunday, June 2nd, the salon held a special celebration at the venue with the offer of a few discounted packages. Spa Day has been quite effective and perfectly timed, with the current Eid preparations in Karachi, where salon services are at the highest demand.

‘Under the Dryer’ is a state-of-the-art spa and salon that offers a wide range of skin and beauty related services for their customers, including hair treatments and bridal and party makeups as well.

Other than these, the salon also has available some of the more high-tech procedures that are now quite in demand within Pakistan. These include the Lypo cavitation, which is a non-surgical treatment done to cut down stubborn fat cells, Hydro dermabrasion, a facial to remove dead skin cells using water and oxygen, and the Hydra facial, which is an advanced skin treatment that uses serums that target specific skin issues.

‘Under the Dryer’ salon and spa has successfully brought more contemporary and advanced treatments to Pakistan. With such discounted offers and events, the salon clearly communicates a drive to reach higher levels of success within the market

Bushra Wahid with Sunita Marshal

'Under the Dryer' Salon Celebrates a ‘Spa Day’ with Special Offers

Multi-talented actor and singer, Junaid Khan, who has been ruling our television screens giving us back to back blockbuster projects including Kamzarf, Silsilay and Ishq Tamasha to name a few, has just signed a project with Hira Mani – his hit costar from the 2017 blockbuster serial Sun Yaara.

Titled “Makafaat”, the serial will see Junaid in a lead role alongside Hira Mani, and is being produced under the banner of Mastermind Productions. Directed by Ahmed Kamran, the serial boasts a stellar cast, including Atiqa Odho, Ali Ansari, and Marium Nafees along with Junaid Khan.

Junaid Khan and Hira Mani Reunite in Upcoming Project

“I am extremely excited about this project, because not only does the character I am playing has various dimensions, but I am also going to be back on screen with Hira (Mani) who is not only great fun to work with, but someone my fans enjoy seeing me on screen with,” Junaid Khan remarked when talking about his new project.

Shoot for Makafaat will begin after Eid ul Azha in Karachi, but there is a major part of the serial that will be shot in Europe as well

Dubuzz, previously founded as Emax Media, organized a meet and greet yesterday on May 3rd, 2019 in Karachi, for all the hosts of different Ramadan transmissions that will be aired during the blessed month.

The event was graced by the striking presence of Reema Khan, who will be hosting the Ramadan transmission for Aaj News and Aaj Entertainment, produced by Emax Media, during the holy month. Among other anchors present at the event were Ali Rehman Khan – host of the Event, Reema Khan, Maya Khan, Sadiaa Imam, Amna Malik, Iqrar-ul Hasan & Sahir Lodhi.

The event was a huge success, where it was communicated how Emax Media is now open for services in Pakistan, after having provided innovative marketing tools to varying media partners in the Middle East, U.K. and Europe.

Emax Media is a content hub that provides customized content for different brands and Heads by CEO Farhan Gauhar. Their services include sales and marketing, content production, distribution, television and cable, etc. They provide technical support to operate and run television channels and are involved with broadcasting services. Emax Media have also globally partnered with Fox, Disney, Star and other networks. With the launch of their services in Pakistan, Emax Media is aiming to expand its horizons with the building of new clientele within the region.

The renowned clothing brand Alkaram successfully launched its new flagship store in Com-3 Mall, Clifton, Block 6, Karachi, with a spectacular opening ceremony on Friday, 19th of April.

The new store is located right in the central hub of Karachi and is expected to carry all of the brand’s products in one retail outlet. The opening ceremony of the brand went magnificently with quite a few known faces from the fashion industry making an appearance. The stunning Saboor Aly, Ali Rehman Khan, and Nabeel Zuberi were among the many celebrities that adorned the occasion. The ribbon-cutting at the prestigious event was done by the Chairman of Alkaram.

Alkaram in Com-3 Mall Karachi
Saboor Ali, Ali Rehman Khan and Nabeel Zuberi with Alkaram’s Brand Team

Alkaram with its haute couture and ready-to-wear products has been at the forefront of the Pakistani clothing industry for more than three decades. It offers an extensive range of fabrics, designs and styles, selling an extraordinary combination of quality and trendy fashion. With its one-store-for-all policy, Alkaram aims to cater to all, and till date it has consistently kept the customer at the forefront.

About Alkaram Studio: Building on the strength of Alkaram Textiles, the concept was created for customers to experience the depth, range and creativity of the Alkaram product portfolio. From fashion fabrics and apparel for Men, Women and Kids, to Home Textiles and home-ware needs, alkaram studio offers a complete creative concept where customers can realize their dreams and aspirations. Alkaram studio is a perfect haven for aesthetically-inclined women, who can bring their style language to life with fashion fabrics, ready-to-wear lines and stunning accessories from our stores.

Alkaram studio is located in Karachi, Hyderabad, Lahore, Islamabad, Rawalpindi, Faisalabad, Sargodha, Multan, Gujrat, Mirpur, Peshawar, Gujranwala, Daska, Muzaffarabad, Mardan, Swat, Narowal, Bahawalpur and Dubai.

ARY FILM FESTIVAL 2017 CLOSES WITH A BANG

[Karachi, May 7th, 2017]: ARY Digital Network set forth the 1st ARY Film Festival which ended on 7th of May, 2017 with a star-studded closing night hosted by the multitalented Faysal Qureshi and the beautiful Madiha Imam.

The event was attended by the top celebrities and personalities of the media and film industry. Amazing performances by Sheema Kirmani, Sanam Marvi and Hamza Qawwal along with a stand-up comedy act by the social media star Danish Ali.

The 3 day festival screened 33 films, which were shortlisted from around 400 entries received from all over the world. The jury included local and international award winning filmmakers, writers and media personalities such as Anwar Maqsood, Khalil Nanitalwala, Sharmeen Obaid Chinoy, Marilyn Agrelo, Ram Kishore Parcha, John Gann, Andy Merkin, Jack McDonald and Amna Khan. The festival also came up with special screenings of internationally acclaimed films such as Maheen Zia’s ‘Lyari Notes’, ‘Brave Heart: The Lizzie Velazquez Story’ contributed by the American Film Showcase and Anjum Shehzad’s ‘Mah e Mir’. Additionally, Academy award winner Sharmeen Obaid Chinoy’s ‘Song of Lahore’ was also premiered at the festival.

Award for Best Story Feature Film was given to ‘Choora Ek Pratha’ and Best Short Film (Silver Category) to ‘Amrita & I’, both were screened in collaboration with Delhi International Film Festival. Seraj us Salikin won the award for Best Short Documentary for his film ‘Masters of the Sky’; whereas award for Best Director Short Documentary goes to Ali Ijaz for ‘Pangolins in Peril’. ‘In Search of America’ won the award for Best Short Film (Gold Category); Syed Fazal Hussain won the award of Best Actor (Short Film) for ‘Dil Tau Bacha Hai’. Best Documentary Feature award was given to ‘K2 & The Invisible Footmen’ and Maheen Zia’s ‘Lyari Notes’ won the Red Category Excellence in Documentary Feature. Purple Category Excellence in Documentary Feature was given to Sharmeen Obaid Chinoy for her film ‘Song of Lahore’. Anjum Shehzad’s ‘Mah e Mir’ won the award for Best Film – Feature.

Mr. Salman Iqbal, President & Founder, ARY Digital Network, in his message about the festival said “It has been our primary objective since the establishment of ARY Films to develop and foster the film industry in Pakistan. We have now embarked on yet another journey with the first ARY Film Festival, whereby we will provide a break to new and creative filmmakers from Pakistan and around the world to come showcase their talent and get known for their efforts. This is our first year for the festival and we intend to make it bigger and better in the years to come”.

Presented by Italiano and powered by Rooh Afza, the ARY Film Festival did special collaborations with American Film Showcase and Delhi International Film Festival. It was held from 4th to 6th May 2017 at the Cinepax Cinemas, Ocean Mall Karachi.