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Xiaomi and Gran Turismo announce partnership

Lahore, Pakistan, June 16, 2025 — Xiaomi and Polyphony Digital today announced a landmark partnership at Round One of the Gran Turismo World Series 2025. Under this collaboration, Xiaomi SU7 Ultra — Xiaomi EV’s top-of-the-line high-performance luxury electric vehicle — will debut in the globally acclaimed racing simulator Gran Turismo 7, for PlayStation 4 and PlayStation 5, marking the first Xiaomi model featured in the franchise.

Gran Turismo is widely recognized as one of the world’s most authentic driving simulators, with engineering parameters mirroring real-world performance. Its influence extends beyond gaming — driving innovation in vehicle dynamics and safety while uniting automotive enthusiasts globally. The inclusion of Xiaomi SU7 Ultra reflects the rise of smart high-performance EVs in the automotive industry.

In May 2025, Gran Turismo creator Kazunori Yamauchi met with Xiaomi Group Founder, Chairman, and CEO Lei Jun in Beijing. During the visit, Yamauchi conducted an immersive test drive of Xiaomi SU7 Ultra and toured Xiaomi’s EV factory in Yizhuang.

Kazunori Yamauchi stated:

“We are delighted to begin this partnership with Xiaomi. The Chinese automotive industry has progressed rapidly, and Xiaomi — a newly established player in the automotive sector — has already created an exceptional vehicle, Xiaomi SU7, as a pivotal part of its comprehensive smart ecosystem, which spans smartphones and wearables to home appliances.

Beyond this, Xiaomi SU7 Ultra Prototype has shattered conventional performance benchmarks at the Nürburgring. Witnessing these achievements, I am deeply moved by Xiaomi’s courage, curiosity, passion, and relentless dedication to realizing such milestones. This spirit resonates profoundly with Gran Turismo and Polyphony Digital’s philosophy.”

Lei Jun remarked:

“We deeply resonate with Mr. Yamauchi’s visionary philosophy of building a better society through technology. This aligns perfectly with Xiaomi’s mission to let everyone in the world enjoy a better life through accessible and innovative technology. Our shared values paved the way for this collaboration.”

“Gran Turismo’s worldwide reputation for uncompromising quality and experience makes us particularly honored to have Xiaomi SU7 Ultra included. We look forward to introducing more Gran Turismo players and automotive enthusiasts to the capabilities of high-performance smart EVs like ours.”

At the partnership announcement event, Yamauchi highlighted Xiaomi SU7 Ultra as astandout in the smart EV segment, noting that its competitive performance at the Nürburgring Nordschleife demonstrates Xiaomi EV’s formidable engineering capabilities.

Xiaomi — a global technology leader — completed its “Human x Car x Home” ecosystem in 2024 with the launch of its first smart EV, Xiaomi SU7. The top-of-the-line Xiaomi SU7 Ultra integrates proprietary innovations, including Xiaomi’s HyperEngine V8s (27,200 rpm; 578 PS; 635 N·m) — a self-developed tri-motor configuration system. With 1,548 PS, a top speed exceeding 350 km/h, and a maximum 0–100 km/h acceleration of 1.98 seconds, Xiaomi SU7 Ultra holds multiple track records for four-door vehicles.

Engineered with up to 21 carbon fiber components (5.5 m² coverage) for optimal weight distribution and luxury craftsmanship, its design merges dynamic performance with elegance. Xiaomi EV’s R&D team rigorously tests technologies like torque vectoring and adaptive damping at circuits including the Nürburgring Nordschleife, ensuring real-world safety and handling excellence translate to the driving experience.

To deliver world-class products that offer both outstanding performance and safety, Xiaomi EV’s R&D team conducts extended on-site development at legendary circuits including the Nürburgring. Through relentless track validation, the team iteratively refines vehicle dynamics. Technologies proven on these professional circuits are systematically adapted for production, transferring true race-derived engineering to road vehicles.

Performance testing at world-renowned racing circuits serves as the ultimate testbed for automotive brands to refine their technology and quality. Xiaomi EV firmly maintains that exceptional lap times represent more than just raw performance – they embody technological excellence, uncompromising quality, and superior safety standards.

At the event, Zhoucan Ren, Chief Test Driver, Head of Vehicle Dynamics Development at Xiaomi EV, stated: “Our team will maintain a continuous presence at the Nürburgring to relentlessly refine our products and push the boundaries of what’s possible in high-performance luxury vehicles.”

Gran Turismo 7 will integrate Xiaomi SU7 Ultra through a co-development process with Xiaomi EV, authentically replicating its luxury aesthetics and driving dynamics. This high-performance EV will debut in Gran Turismo 7, becoming available to players worldwide. Looking ahead, Xiaomi and Gran Turismo will further collaborate to develop the Xiaomi VISION GRAN TURISMO concept vehicle.

Click the video below to learn more.

Xiaomi x Yamauchi Kazunori Short Video

About Xiaomi Corporation

Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.

Embracing our vision of “Make friends with users and be the coolest company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

Xiaomi is one of the world’s leading smartphone companies. In March 2025, the MAU reached approximately 718.8 million (including smartphones and tablets) globally. The company has also established the world’s leading consumer AIoT (AI+IoT) platform, reached approximately 943.7 million smart devices connected to its platform (excluding smartphones, laptops and tablets) as of March 31, 2025. In October 2023, Xiaomi upgraded its strategy to “Human × Car × Home” smart ecosystem, seamlessly merges personal devices, smart home products, and cars. Xiaomi always centers on humanity and is committed to providing comprehensive, better connected experiences. Xiaomi products are present in more than 100 countries and regions around the world. In August 2024, Xiaomi was included in the Fortune Global 500 list for the sixth year in a row.

Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.

About Polyphony Digital and Gran Turismo

Gran Turismo™ is a video game developed by Polyphony Digital Inc., a subsidiary of Sony Interactive Entertainment Inc. Having launched in Japan first in 1997, the multi-award-winning franchise is regarded as the best and most authentic driving simulator due to true-to-life graphics, authentic physics technology and careful attention to detail. Polyphony and its famed creator Kazunori Yamauchi have revolutionized the racing game genre.
https://www.gran-turismo.com/
https://www.polyphony.co.jp/

Web Desk by — June 16, 2025 in Business
Temu Unites the Subcontinent… in Mutual Disgust

As tensions simmered down and a ceasefire was announced between the two nuclear-armed neighbours, netizens on both sides of the border shifted gears – from geopolitical analysis to mutual roasting. But amidst the usual nationalist barbs and meme warfare, one unexpected reference rose to meme glory: Temu. The international shopping app, already infamous for its misleading marketing and unpredictable product quality, somehow became the digital punching bag of choice for cross-border digs.

Here are some of the viral gems making the rounds:

  1. It all began when news of the conflict possibly escalating started circulating, but one user had more pressing concerns: her Temu parcel was still MIA, echoing the frustration of thousands across the country still tracking parcels that seem to be crossing the globe on foot.

A few days later, another user still deprived of their Temu parcel jumped into the conversation, jokingly blaming the Indian army for intercepting it at the Karachi port because clearly, only an international conflict could explain Temu’s shipping delays.

  • Days later, as Pakistanis woke up to claims of five Indian jets shot down, including three Rafales, Twitter had one burning question: were they sourced from Temu too?
  • When Indian Prime Minister Narendra Modi delivered his post-escalation speech, it didn’t take long for Pakistani netizens to coin a cheeky label ‘speech ordered from Temu.’ The disconnect between his stance and the official reports was hard to miss, drawing inevitable comparisons to Temu’s greatest trick: what you see on the app versus what actually shows up.
  • No discussion of the conflict’s online chatter is complete without mentioning Pakistan Air Force’s DGPR, Air Vice Marshal Aurangzeb Ahmed, whose unexpected charm had Gen Z collectively fawning over him. Timelines flooded with words like ‘pookie’ and pink bow emojis on his photos, leaving older users deeply confused and mildly concerned. Meanwhile, when India’s Air Force spokespersons took the mic, Pakistanis couldn’t resist dubbing them ‘Aurangzeb from Temu’—a budget knockoff that just didn’t quite land.
https://twitter.com/naanchannay/status/1922274415414272033
https://twitter.com/iFirewhiskey/status/1921601231736250611
  • Hilariously, Indians soon caught on and began using Temu as a comeback in debates with Pakistanis (which mostly fell flat), despite the app having zero presence in India. For Pakistanis, the jokes were rooted in real shopping trauma. For Indians, it was pure cultural adoption: no orders placed, no parcels received, just vibes and vicious one-liners.
https://twitter.com/Veer_167/status/1920430779475116050

While much of the online commentary was steeped in memes, sarcasm, and unfiltered Gen Z energy, it’s important to remember the real-world weight behind the headlines. It’s a relief that the conflict de-escalated before any serious loss occurred, because no matter which side of the border you’re on, war brings nothing but devastation.

In the end, the real question isn’t who won the war of narratives – it’s whether anyone ever received their Temu parcel. (Spoiler: they didn’t.)

Web Desk by — May 20, 2025 in Beauty
Governance Gap Alert: TEMU’s Arrival Highlights Pakistan’s E-Commerce Challenges

There was a time when the arrival of foreign brands in Pakistan was met with genuine excitement and optimism, seen as a sign of integration into the global economy and an opportunity for local consumers and businesses alike.

Those days, however, are behind us. Today, what Pakistan needs is not just the presence of foreign players, but responsible investment – investment that creates opportunities, fosters competition on fair terms, and contributes meaningfully to local development.

We cannot afford to celebrate market entry when it comes at the cost of turning Pakistan into a dumping ground for low-cost surplus goods, with no regard for the long-term health of our economy or the livelihoods of our people.

E-commerce is one of Pakistan’s strongest bets for creating opportunity among underserved populations seeking sustainable income streams. However, make no mistake, Temu’s entry into Pakistan is not a the start of a new phase; it is a direct and alarming assault on the country’s already fragile local economy. Far from fostering meaningful competition or offering genuine consumer choice, Temu’s aggressive expansion threatens to dismantle the very foundation of Pakistan’s small businesses, entrepreneurs, and community-based sellers, many of whom have spent years building their livelihoods with resilience and perseverance.

Temu’s competitive advantage does not stem from superior service or innovation. It operates on an uneven playing field, circumventing the regulatory frameworks, tax obligations, and consumer protection standards that local businesses are required to meet. By flooding the market with ultra-low-cost goods, often of questionable quality, while making no meaningful financial or legal commitments to Pakistan, Temu forces sellers, particularly women-led home businesses and SME shopkeepers, into an impossible race to the bottom. Each heavily discounted item Temu promotes is a direct threat to the survival of local entrepreneurship.

The warning signs are already clear internationally. American retail giant Forever 21 cited the rise of Temu and Shein as a contributing factor in its bankruptcy filings, highlighting how platforms operating outside conventional regulatory structures and exploiting labour cost differentials have made responsible retail models unsustainable. Pakistan, with its deeper structural economic vulnerabilities, cannot afford to ignore these signals.

The consequences of Temu’s model are disproportionately severe for women entrepreneurs. Across Pakistan, thousands of women have built micro-enterprises, offering clothing, crafts, and home-based services that allow them financial independence in a country where female labour force participation remains among the lowest globally. Temu’s predatory pricing practices threaten to wipe out years of patient community-building and entrepreneurial risk-taking, stripping these women not only of income but of dignity, agency, and their critical contribution to grassroots economic growth.

The damage is not confined to sellers alone. Temu’s operational approach is actively corroding consumer trust in Pakistan’s nascent e-commerce sector. Delays in delivery, misrepresented products, poor customer service, and impractical return processes are becoming the defining features of the Temu experience for Pakistani buyers. In a country where digital commerce is still in its formative stages, these experiences have consequences that ripple far beyond Temu’s own customer base. When consumers are disappointed by a Temu purchase, they often become wary of online shopping altogether, unfairly punishing local businesses that have invested heavily in building transparency, reliability, and customer care. Temu’s negligence is systematically poisoning trust across the entire digital economy.

Adding to the concern is the reality that Temu contributes nothing of value to Pakistan’s economy. It does not create local jobs, invest in infrastructure, or support community development. It does not partner meaningfully with local businesses nor seek to build supply chains rooted in the country’s economic fabric. Instead, it uses Pakistan as a dumping ground for surplus production, extracting profits while leaving behind weakened industries, rising consumer dissatisfaction, and a growing sense of economic disempowerment. The consequences are particularly devastating in rural and semi-urban areas, where small enterprises are often the only sources of employment and opportunity.

Other countries have recognised the existential threat posed by such platforms and acted accordingly. Indonesia moved decisively to restrict cross-border e-commerce platforms operating without local registration, citing the urgent need to protect domestic SMEs and market stability. Vietnam and Uzbekistan also took similar steps. Pakistan, however, remains on the sidelines, exposing its domestic economy to dismantling in real time without so much as a serious regulatory debate.

There is no ambiguity about what needs to be done. Pakistan must urgently introduce legislation requiring foreign e-commerce platforms to formally register within the country, maintain a physical presence for local accountability, and contribute fairly to the national tax system. These platforms must be held to rigorous consumer protection standards, ensuring that sellers, whether foreign or domestic, are equally accountable for product quality, delivery transparency, and customer redressal. Access to Pakistan’s consumer base must be conditioned upon clear obligations to invest back into the economy through local employment, training programs, and partnerships with domestic enterprises. Fair competition must be enforced as a fundamental principle, not treated as an optional standard only local businesses are forced to uphold.

Pakistani entrepreneurs should not be expected to compete against unregulated foreign platforms that contribute nothing while extracting profits from already struggling markets. If Pakistan fails to act, the cost will not simply be the closure of a few businesses, it will be the systematic dismantling of the country’s entrepreneurial backbone, the erosion of consumer trust, and the forfeiture of the very future that the digital economy was once poised to deliver.

Web Desk by — May 3, 2025 in News
Xiaomi Pad 7 Series: Unleash AI-Powered Productivity on a Flagship Display!

Lahore, Pakistan  – Xiaomi introduces Xiaomi Pad 7 Series, featuring Xiaomi Pad 7 Pro and Xiaomi Pad 7. These tablets redefine productivity and entertainment, catering to professionals and everyday users. Xiaomi Pad 7 Series is an AI-powered productivity tablet designed to empower users seeking efficient productivity and seamless multitasking. Both models share a striking 11.2-inch 3.2K crystal-clear display with a 3:2 aspect ratio, adaptive HDR, and TÜV Rheinland certifications for superior visual comfort. The display supports a refresh rate of up to 144Hz, ensuring smooth visuals for work and entertainment. With a high pixel density of 345 ppi, the display delivers razor-sharp text and vibrant images. Studio-grade color calibration ensures accurate and lifelike colors, while the wide color gamut supports 68 billion colors for enhanced realism. They’re also lightweight, weighing in at just 500g and 6.18mm thin.¹ Quad speakers with Dolby Atmos® provide immersive audio, while Xiaomi HyperOS 2 takes productivity to the next level with Xiaomi HyperAI and Xiaomi HyperConnect.

Xiaomi HyperAI boosts productivity with intelligent tools like AI Writing for text composition, AI Speech Recognition¹², and AI Art with Mi Canvas¹². Additionally, AI Calculator14 offers innovative problem-solving capabilities, leveraging AI to handle complex calculations easily. Empowered by Xiaomi HyperOS 2, Xiaomi HyperConnect offers a refreshed, intuitive experience, enabling effortless cross-device integration. Using NFC Sharing, you can easily access Xiaomi Share which allows instant file transfers and device pairing by simply tapping devices together, and Home screen+ 2.0 which lets you access up to 2 smartphone apps directly from Xiaomi Pad 7 Series. Combined cameras enhances presentations and creative workflows by allowing cameras of your smartphone and tablet to be activated simultaneously within an app. This functionality is perfect for delivering dynamic, multi-angle video content. Xiaomi Pad 7 Series also features workstation mode, transforming the tablet into a desktop-like interface, offering floating windows, adjustable app sizes, and effortless multitasking for professional-grade efficiency. Together, these features make Xiaomi Pad 7 Series a powerful tool for productivity and creativity.

Xiaomi Pad 7 Pro takes performance to the next level with the Snapdragon® 8s Gen 3 Mobile Platform, delivering seamless multitasking and efficiency. Its 32MP AON front camera and 50MP rear camera enable professional-grade photography and videography. Unique to Xiaomi Pad 7 Pro, Wi-Fi 7 ensures lightning-fast connectivity, and the side fingerprint sensor enhances security. The 8850mAh battery supports 67W HyperCharge, achieving a full charge in just 79 minutes. Its sleek aluminum unibody design blends durability with sophistication, making it the ultimate choice for professionals. Additionally, Xiaomi Pad 7 is designed for those seeking a balance of work and play. It comes with 13MP rear camera for high-quality photos and 8MP front camera for clear video calls and selfies. Powered by the Snapdragon® 7+ Gen 3 Mobile Platform, it delivers reliable performance for multitasking and entertainment. Xiaomi Pad 7 features Wi-Fi 6E for efficient connectivity and 45W turbo charging, ensuring a full charge in just over 103 minutes.

Both Xiaomi Pad 7 Pro and Xiaomi Pad 7 are complemented by a range of thoughtfully designed accessories that offer professionals and everyday users the tools to elevate their productivity and creativity. Xiaomi Pad 7 / 7 Pro Focus Keyboard enhances usability with backlit keys, adjustable angles, and a comfortable typing experience. Xiaomi Focus Pen,which now comes in a new white color option, offers ms-level low latency and 8192 pressure levels, making it the perfect tool for note-taking, sketching, and precision tasks. Protective Xiaomi Pad 7 / 7 Pro Cover provides durability and style, ensuring the devices remain secure and pristine during daily use.

Market Availability

Xiaomi PAD 7 & 7 Pro is available online at Mistore, Xiaomi Sale, Daraz & CoreCart. Xiaomi’s distributors are: Airlink, Tech Sirat, Phonezo, Coretech, Mobicell and Smartlink.

Xiaomi PAD 7 & 7 Pro are available in one variant each.

Xiaomi PAD 7 (8+256 GB) is PKR 124,999.

Xiaomi PAD 7 Pro ( 12+512 GB) is PKR 165,999.

Device Specifications

SpecificationsXiaomi PAD 7Xiaomi PAD 7 Pro
                       Size 11.2”11.2”
Rear Camera13 MP50 MP
Front Camera8MP, 105° FOV32MP always on camera new, 98° FOV
Battery8850 mAh(typ)8850 mAh (typ)
PerformanceSnapdragon 7 + Gen 3 newSnapdragon 8 Gen 3 new

About Xiaomi Corporation

 Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810. HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.With an equal emphasis on innovation and quality, Xiaomi continuously pursues high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

Web Desk by — April 17, 2025 in News
Xiaomi Introduces Redmi A5: Powerful Camera and Performance Upgrades Wrapped in a New Design!

Lahore, Pakistan –  15th April,  2025 – Xiaomi has unveiled Redmi A5, seamlessly blending an extensive array of generous upgrades that make advanced smartphone features accessible to a broader audience. With a refreshed design, a significantly improved camera, and a larger display, Redmi A5 transforms the essentials into an experience that feels effortlessly refined, crafted for those who value both practicality and aesthetics in their everyday smartphone.

Redmi A5 introduces a sleek new design, elevating its visual appeal with a stylish flat frame and an enhanced camera deco with an all-new metallic-feel surround. This smartphone comes in sophisticated color options, each evoking a distinct sense of character. Midnight Black¹ and Sandy Gold feature a matte, smudge-resistant finish that offers a timeless, understated elegance. Lake Green and Ocean Blue take inspiration from nature, their veined patterns reminiscent of ripples on a tranquil body of water. With its slim 8.26mm body, Redmi A5 balances modern elegance with a comfortable grip.

Complementing the display, Redmi A5 introduces a substantial leap in camera capabilities through its powerful 32MP AI dual camera, allowing users to capture moments with remarkable clarity. With a larger sensor that takes in 18% more light⁴ than the previous generation, night photography stands out with improved detail, delivering brighter, clearer shots in low-light settings. The camera keeps photos crisp and vivid even when confronted with challenging backlit settings. Turning to the front, the upgraded 8MP selfie camera delivers natural-looking portraits with fresh detail. At the same time, the soft-light ring, achieved from the display’s illumination, allows users to take well-lit selfies even in dim environments. Thanks to these thoughtful innovations, Redmi A5 makes capturing and preserving memories effortless, whether a scenic view or a fleeting moment.

Market Availability

Redmi A5 is now available online at Mistore, Xiaomi Sale, Daraz & CoreCart. Xiaomi’s distributors are: Airlink, Tech Sirat, Phonezo, Coretech, Mobicell and Smartlink.

Redmi A5 is available in 2 variants,  4+64 GB & 4+128 GB. Prices are 22,999 & 26,999 in their respective order.

Device Specifications

SpecificationsRedmi A5
Display 6.88” large screen display
Rear Camera32 MP
Front Camera8 MP
Battery5200mAh (typ)
PerformanceUNISOC T7250 processor
ColorMidnight Black, Lake Green, Ocean Blue & Sandy Gold

About Xiaomi Corporation

 Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810. HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.With an equal emphasis on innovation and quality, Xiaomi continuously pursues high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

Web Desk by — April 15, 2025 in News
From Vision to Reality: The Digital Revolution for Pakistan’s Youth

The atmosphere at the Pak-China Friendship Centre in Islamabad was charged with anticipation. This was not just another launch event—it was the beginning of a movement. On 26th March, 2025, The Digital Youth Hub (DYH) was officially unveiled, promising to transform the way young Pakistanis access opportunities for education, employment, and personal growth.

The hall was filled with students, entrepreneurs, policymakers, and global leaders, including beneficiaries of the Prime Minister’s loan and laptop schemes, diplomats, industry experts, and representatives from leading organizations like UNICEF and the United Nations. The energy was electric. This was more than the launch of an app; it was the launch of a vision for a digitally empowered future.

Rana Mashood, Chairman of the Prime Minister’s Youth Program, opened the event with a powerful speech, tracing Pakistan’s journey from its inception to this new digital era. He recalled how Allama Iqbal had dreamed of Pakistan, how the Lahore Resolution set its foundation, and how independence was its completion. Now, he declared, the time had come for “tameel”—the practical realization of that vision through digital innovation. “Takhleeq hui, takmeel hui, aur ab tameel ka waqt hai,” he urged, calling on the youth to seize the opportunities before them.

The momentum continued as key stakeholders, including representatives from NetSol and the Bank of Punjab, expressed their commitment to supporting this transformative initiative. Sharmeela Rasool of UNICEF’s Generation Unlimited emphasized Pakistan’s greatest strength its youth. With the right opportunities, she asserted, they could drive the nation to unparalleled success. Mohamed Yahya of the UN echoed this sentiment, praising the collaboration between the UN and the Pakistani government as a step toward sustainable development and empowerment.

Dr. Naveed Sherwani, Chairman and CEO of RapidSilicon, captured the essence of the initiative in a single phrase: “This is the digital democracy of opportunity.” He underscored the reality that youth can either be a country’s greatest asset or its greatest liability, depending on the skills they acquire. Digital Youth Hub, he explained, was designed to ensure that every young Pakistani, regardless of background, had access to the tools and resources they needed to succeed.

Then came the moment that defined the event. Prime Minister Shehbaz Sharif took the stage, his words resonating with conviction and urgency. He did not just speak about the app—he made a commitment. A commitment to fight for the education, training, and employment of Pakistan’s youth, to break free from cycles of debt and dependency, and to build a self-sustaining, prosperous nation.

“Mein aap se wada karta hoon,” he declared, “ke apki taleem, apki training, aur apke izzatdar rozgaar ke liye, chahe woh Pakistan mein ho ya bahar, mein apni jaan laraonga.” His message

was clear: the future of Pakistan rested in the hands of its youth, and their dedication and resilience would determine the country’s trajectory. He invoked the words of Allama Iqbal, urging them to embrace challenges head-on: “Tamanna aabroo ki hai agar gulzar-e-hasti mein, toh kaanton mein ulajh kar zindagi karne ki khoo kar le.”

He went on to emphasize that this initiative was not just about launching an app—it was about delivering real, tangible change. He promised that Digital Youth Hub would not be a symbolic gesture but a functional platform with the resources and institutional backing needed to drive progress. “This will not remain just a namayishi (symbolic) thing. I will make sure that, with Allah’s blessing and the cooperation of the provinces, the necessary resources are provided to empower our youth.”

As his words echoed through the hall, the energy in the room intensified. This was more than an address; it was a call to action.

The event concluded with attendees exploring interactive booths, engaging in discussions, and networking with professionals and influencers. Thousands more joined online from across the world—India, France, the Middle East, and beyond—underscoring the global significance of this initiative.

As the audience departed, their expressions revealed more than just excitement. They reflected hope. A belief that they were on the brink of something transformative. The Digital Youth Hub is not just an app; it is a bridge between ambition and achievement, a tool designed to equip Pakistan’s youth with the means to shape their own future.

The revolution has begun. Now, it is up to Pakistan’s youth to seize it.

Web Desk by — April 11, 2025 in Digital
Temu Faces Backlash in Pakistan over Alleged Consumer Exploitation and Market Disruption

A group of local sellers has formally lodged a complaint against the international e-commerce platform Temu, urging the Competition Commission of Pakistan to investigate the company for alleged anti-competitive behaviour and violations of consumer rights.

The complaint, submitted to the Office of Fair Trade (OFT) at the Pakistan Stock Exchange by independent sellers who allege that Temu’s operations in Pakistan are harming local businesses and misleading consumers.

Temu entered the Pakistani market just a few months ago and has since launched an aggressive advertising campaign, saturating digital platforms with promotional content. According to the complainants, this flood of online advertisements—many of which promote steep discounts and seemingly risk-free purchases—has contributed to a rapid rise in customer interest while simultaneously disadvantaging local businesses that cannot compete with Temu’s pricing and marketing scale.

Among the key grievances outlined in the document is Temu’s use of misleading promotional tactics, including the recycling of identical or nearly identical customer reviews across different product listings. The complainants argue that such practices compromise the authenticity of the platform and erode consumer trust. The complaint also highlights restricted payment options, noting that Temu only accepts debit and credit cards, while excluding cash-on-delivery (COD)—a popular payment method in Pakistan. This limitation, they argue, alienates a significant portion of Pakistani consumers who either lack access to banking services or prefer to pay in cash.

Furthermore, the complainants raise concerns over the lack of a return address or local customer care center, making it difficult for customers to return or exchange faulty or incorrect products. The absence of proper channels for redressal, they claim, violates basic consumer protection norms. Another central issue in the complaint is Temu’s pricing strategy, which the sellers describe as predatory. By offering goods at prices significantly lower than those of domestic competitors, Temu is allegedly distorting market competition and threatening the viability of small local businesses.

Lastly, the document calls attention to deceptive mobile app marketing practices, where customers are allegedly misled by discount-oriented mini-games that create a false sense of urgency or reward, pressuring them to download the Temu app under potentially false pretences.

The complainants have called on the Competition Commission of Pakistan to initiate an investigation and enforce compliance with relevant advertising, consumer protection, and competition regulations. They argue that immediate action is necessary to safeguard local commerce, uphold fair trade, and protect Pakistani consumers from exploitative digital retail practices.

As Pakistan’s e-commerce landscape continues to evolve rapidly, the complaint may serve as an indicator of the challenges posed by overseas e-commerce platforms. Its outcome could shape the standards for fair competition and consumer protection in the country and signal the readiness of regulatory institutions to address emerging pressures in a swiftly changing market.

Web Desk by — April 6, 2025 in News 0
Faysal Qureshi Joins AAN TV: A Game-Changer for Pakistani Entertainment!

In an unexpected and highly exciting move, Faysal Qureshi, one of the most revered and versatile stars of the Pakistani drama industry, is set to join AAN TV, the emerging television channel that has been making waves with its fresh and captivating content. The news has sent shockwaves through the entertainment world, sparking rumors and speculation about what role the actor will take on this new platform. But what could this all mean for the future of Pakistani television?

Faysal Qureshi, who has an illustrious career spanning decades, has won the hearts of millions with his impeccable performances in hit drama serials. From emotional roles to intense action-packed characters, Faysal has done it all. His presence in any drama has always been a recipe for success, and now, his association with AAN TV has left fans eagerly guessing about what’s next. However, the specifics of his role at the channel have not yet been revealed, adding a layer of mystery and curiosity to the announcement.

What Could Faysal Be Joining AAN TV For?

Speculation is rife about the nature of Faysal Qureshi’s involvement with AAN TV. Some believe that he may be returning to his roots with an acting project, while others are wondering if he is taking on a new role behind the scenes. Could Faysal be stepping into the shoes of a host for a groundbreaking new show? Or is he perhaps gearing up for an innovative production venture, producing something that will elevate the channel’s entertainment offering to new heights?

AAN TV, with its rapidly growing viewership, has already earned a reputation for producing innovative, engaging, and quality content. It has been a channel that has showcased fresh talent, new storytelling approaches, and a rich mix of genres. If Faysal is indeed joining the channel, his collaboration could be a game-changer, marking a new chapter in his already storied career and adding a powerhouse personality to AAN TV’s lineup.

An Opportunity for Growth and Innovation

The collaboration between Faysal Qureshi and AAN TV is more than just a typical TV deal—it represents an exciting opportunity for both the actor and the channel to explore new horizons. Faysal’s creative vision, combined with AAN TV’s ambitious goals, could lead to a new wave of groundbreaking dramas, reality shows, or even interactive TV formats that push the boundaries of traditional entertainment in Pakistan.

Faysal’s ability to connect with audiences on a deep emotional level makes him an ideal candidate for any project that aims to resonate with viewers. Whether it’s through an intense drama, a heartwarming reality series, or a talk show that brings together the biggest stars of the entertainment world, his involvement is bound to raise expectations and generate excitement.

Conclusion: The Countdown Begins

The announcement of Faysal Qureshi’s collaboration with AAN TV has set the stage for an intriguing new chapter in Pakistani television. While the details are still under wraps, one thing is certain: this move is set to have a significant impact on both the channel’s programming and the broader entertainment landscape. Fans and industry insiders alike are eagerly awaiting the big reveal, and as the days pass, the anticipation only grows. Will it be a drama series, a game show, or something entirely new? Only time will tell, but one thing is for sure—this partnership is bound to keep us on the edge of our seats.

Stay tuned, because something big is about to unfold!

Web Desk by — February 16, 2025 in Drama
NEPRA Cuts Electricity Prices by Rs. 1.23 Per Unit for February Bills

Electricity Prices Lowered as NEPRA Approves Tariff Reduction

The National Electric Power Regulatory Authority (NEPRA) has officially announced a Rs. 1.23 per unit reduction in electricity tariffs for February bills. This price cut follows the monthly fuel adjustment for December, ensuring temporary relief for consumers amid fluctuating energy costs.

Who Will Benefit From the Electricity Price Reduction?

  • Consumers nationwide will see the revised rates in their February bills.
  • K-Electric customers will also benefit, as the same price cut applies to Karachi’s electricity bills under the November fuel adjustment.
  • The reduction does not apply to lifeline electricity users or electric vehicle charging stations.

Power Companies Push for Major Adjustments in Tariffs

The tariff reduction comes after power companies submitted a petition seeking a total reduction of Rs. 52.12 billion under the second quarterly adjustment for the fiscal year. The petition included:

✔ Rs. 50.66 billion in capacity charge adjustments
✔ Rs. 2.66 billion savings on transmission and distribution losses
✔ Rs. 2.69 billion reduction in operational and maintenance costs

The approval of these adjustments could lead to further tariff reductions in the coming months.

Government’s Commitment to Affordable Energy

In a high-level review meeting held in Islamabad, Prime Minister Shehbaz Sharif assured that electricity costs would continue to decline through:

✅ Ongoing power sector reforms
✅ Revised agreements with Independent Power Producers (IPPs)
✅ A strict crackdown on electricity theft and transmission losses

The government is committed to ensuring sustainable, affordable electricity for both domestic and industrial consumers.

Web Desk by — February 13, 2025 in News
Leading Real Estate group HR Properties join hands with Etihad Town

In a major move to reshape the real estate landscape, HR Properties, the trusted partner of Etihad Town, is now expanding its operations to Sialkot. Renowned for delivering secure, innovative, and profitable investment solutions in Lahore, HR Properties is bringing its expertise to this dynamic city, opening new doors for investors and residents alike.

As a key sales partner of Etihad Town — a brand synonymous with quality and excellence — HR Properties is dedicated to offering tailored, value-driven real estate solutions that align with the aspirations of Sialkot’s vibrant community.

CEO Zeeshan Shaukat expressed his enthusiasm, stating: “We are proud to extend our services to Sialkot. At HR Properties, our mission is to provide investment opportunities that are safe,
innovative, and highly rewarding.”

Adding to this, Managing Director Hassan Amjad remarked: “This expansion reflects our commitment to bringing Etihad Town’s excellence to more cities. We are excited to contribute to Sialkot’s growing real estate sector and build lasting value for our clients.”

Web Desk by — January 25, 2025 in Business