Hamza Akram Qawwal and Brothers Received High Honor from the Governor of Maryland for their Services in the State
Pakistan’s acclaimed Qawwali Stars; Hamza Akram Qawwal and Brothers Taimoor Akram and Abdul Akram, have received the citation certificate by the Governor of Maryland for their outstanding services in the State.
The award-winning ensemble has been on their 6th American tour, hitting the stage in major cities as a part of their “Sufi Qawwali US Tour”. Covering major venues and garnering critical acclaim, they have been at the receiving end of praises for their contributions for the entertainment scene in the State, representing Pakistan in front of an international audience. The citation certificate from the Governor of Maryland adds another achievement in the list of accolades to their names.
The group is all set to hit Dubai for their next tour destination from 1st December till 8th December. The grandsons of the revered Munshi Raziuddin are acclaimed worldwide for their riveting interpretations of qawwali.
Alkaram Studio Partnered Up with Nusrat Hidayatullah and KIA Get Fit Pakistan to Showcase Their Active Wear Collection
AlKaram Studio and MAK geared up to show their Active Wear Collection at KIA Get Fit Pakistan, on Sunday at Beach Luxury Hotel.
Partnering up with Nusrat Hidayatullah, the event included the Animal Flow workout session by the renowned fitness trainer who is the founder of the largest fitness program; the 42 days challenge. Fitness trainers like Anas Shahid, Arslan Mughal, Shoaib Khan, and Zainab Bhura along with a few influencers of Pakistan were seen integrating fashion into fitness with the trendy high-performance gear by AlKaram Studio.
AlKaram Studio displayed their fitness collections “AlKaram Studio Men Active Wear” and “MAK Active collection” that features leggings, sweatshirts, dry-fit shirts and much more for men, women, and children, giving a luxury spin to athleisure wear.
About MAK Active & Alkaram Studio Men Active Wear
Being the leading brand in fashion fabrics and home textiles, AlKaram Studio has ventured into a new space with its MAK Active and AlKaram Studio Men Active Wear collection. The philosophy of Alkaram Studio Men Active and MAK Active is built by keeping in mind the fitness enthusiasts who focus on staying fit and fashionable, offering a range of the most stylish, trending, and high-quality products.
School of Leadership (SoL); the leading leadership development organization of Pakistan has announced this year’s Junior Leaders Conference (JLC 2019). This marks the 10th year of the conference, which is scheduled to take place from December 22 – 24, 2019 at Dreamworld Resort, Karachi.
Designed exclusively for teenagers between the ages of 13 and 16 years from across Pakistan, JLC is the flagship program of SoL and living proof of the organization’s commitment towards developing leaders who will shape the future of the country.
Hailing from various rural and urban areas and different socio-economic backgrounds, these 250 teenagers are brought together under one roof over three days in an environment that is conducive to the discovery of self.
With its unique blend of experiential learning, interactive sessions, simulations and group-based activities, JLC focuses on learning with a thematic overview. This year’s theme ‘Transformers – GenZ Leaders’ will focus on the aspects of Character, Confidence and Community, with thematic discussions across the three days, to help youngsters prepare themselves to become future leaders of the country.
Leading motivational speakers and trainers, including Shireen Naqvi, Waqar Ali, and Maalik Khaskhely will also be present throughout the conference, to help participants contextualize their learnings.
JLC’19 will be a fusion of innovation and inspiration which will urge participants to look at future possibilities. The conference also seeks to foster a sense of social responsibility through post-conference social action projects.
School of Leadership’s Chief Executive Officer, Waqar Ali adds “JLC is a source of inspiration for the youngsters of this country. As parents, we invest in opportunities that focus on building character, confidence, and exposure for children early on in life. JLC is a platform where these youngsters are given direction and a sense of responsibility to realize their potential. Through experiential learning, we create multiple opportunities for these youngsters to take charge of their lives, and decide on their careers while focusing on instilling confidence and exposure in them.”
Rameez Khalil, the lead for JLC 2019 says, “JLC is a game-changer. It provides teenagers with the direction, confidence, and the ability to embark on a journey of exploring themselves and their true potential. It is high time we prepare the world for the GenZ who are ready to transform the world. Teens today are confident, rebellious, more aware, tech-savvy, entrepreneurial and inspiring. They want to make this world a better place. Together, with the three-day event, we will encourage these youngsters to shape their character, build confidence, and make the community a better place to live”.
School of Leadership does not stand alone in this life-changing initiative and is supported by private and social sector organizations over the years, including Viper Technologies, Edenrobe Kids, Bachaa Party, Super Space, Suno FM 89.4, Walnut PR, and Jang Media Group.
The Karachi-based anchorperson and modest fashion influencer Asra Amir announced the launch of Pakistan’s first ever-modest clothing brand “Modesto”, in an event on Sunday, 17 November.
Modesto will feature a curated
selection of ready-to-wear pieces including dresses, tops, pants, suits, and
scarves in a variety of colors and fabrics. Catering to the latest fashion
trends, the chic items are available in pastel as well as bold colors, and
embroidered woven patterns. Apart from clothing, Modesto also offers a wide
range of fashion accessories including sunglasses, jewelry, and aims to offer
shoes, jeans, and t-shirts in the near future.
“With the inception of
Modesto, we are driven by the love of colors, freedom, and self-expression.
It’s a platform for a community of women to express their personal identity and
embrace fashion that makes them feel confident on the inside and outside,” said
Asra Amir, the founder of the fashion line.
Inspired by Asra Amir’s
personal experience looking for fashionable and modest clothing, the fashion
line features standout pieces accented with the brand’s uniqueness and
versatility as it effectively turns designs into emotions, helping fashion
lovers to express themselves freely.
“Modesto” is a fashion initiative by Asra Amir in an attempt to fill the gaps in the Pakistani fashion industry about modest fashion. With this launch, it has set the benchmark for modest fashion wear in Pakistan and the East.
SOLIS Music & Arts Festival 2019 was successfully concluded in Karachi, after providing many electrifying moments.
Bringing internationally renowned musical bands along with leading Pakistani icons of music to the country, the grand event was held in collaboration with Chocolicious – the leading brand of biscuits from EBM – Makers of Peek Freans, as its main sponsor.
The mesmerized crowds enjoyed every moment of the festival, especially the world-famous band – Clean Bandit who brought a special DJ set to perform their favorite electronic music tracks like “Rockabye” and “Symphony”.
The fans of “Kill The Buzz” were also overjoyed to get this long-awaited glimpse of their favorite foreign musician in Pakistan. Exhilarating the crowds with bold and inspiring music, this gig, became one of the biggest, music extravaganza in the country, orchestrated by the seasoned curators with the support of the nation’s leading enterprise.
Everyone, young and old, sang-along, rocked or swayed to the musical compositions, and the groovy beats of the choco mashup. Through this mega-event, Peek Freans Chocolicious reflected Pakistan’s aspirations as a progressive nation that nurtures great talents and played their part in helping the local music scene. With world-class events being staged in the homeland now, people are finally getting the exposure and helping portray a better image of the country to the world.
Fitness trainer and ambassador for Peek Freans Whole Wheat Slices, Sehr Beg, ran the annual Istanbul marathon as a part of her self-care journey for healthy and wholesome living.
Advocating for Peek Freans Whole Wheat Slices message of self-care; the fitness trainer, wife, and mother laced up her running shoes to establish the importance of taking out time for yourself. Peek Freans, with its Whole Wheat Slices, has been inspiring people to work on adopting a healthier lifestyle as a part of prioritizing self-care, to lead a balanced life.
Sunday morning marked the start of the 42 km
marathon, running across two continents; from the Asian side of the Bosphorus
to the European side. For every KM that Sehr Beg completed, Peek Freans Whole
Wheat Slices chose a winner to take part in her 21-day self-care workshop, that
would teach how to balance your life by giving time to yourself, and protecting
your mind, body, and soul.
Peek Freans Whole Wheat Slices has partnered up with Sehr Beg to spread awareness and encourage the masses to invest time in self-care and subsequently push Pakistanis towards making healthier choices to lead a more wholesome life.
Peek Freans Introduces the Peek
Freans Emerging Artist Prize to Encourage Budding Artists at the Karachi
Biennale 2019
Peek Freans is dedicated to spreading joy among its consumers and they do so not only through their products but also through other alignments and initiatives. Their latest award launched in collaboration with Karachi Biennale Trust this year aims to recognize young artists who have shown exceptional talent and potential. This year’s winner, Arsalan Nasir, was presented with a unique medallion at the inaugural ceremony of Karachi Biennale 2019 for his work.
The Karachi Biennale is held every two years to provide a platform for emerging artists to showcase their work. This year, the event showcased multiple artists from all over Pakistan as well as several other countries. The theme for this year was the devastating ‘development footprint’ on ecology.
While speaking to the media, Arsalan talked about the dangers of rapid urbanization in our part of the world, particularly with regard to the environment. Through his art, he wanted to depict the first and foremost repercussions of rapid urbanization – the birds of our city. These birds are in danger every day due to the rapid increase in the prevalence of tall buildings, communication towers and wires around the city.
Speaking about the award, Dr. Zeelaf Munir, Managing Director & CEO EBM, said “Art is the best medium to help raise social awareness and EBM wants to use that to help drive focus towards the most pressing issue of our time. Keeping in line with EBM’s history of nourishing the environment and championing positive change, we are doing our part by encouraging youngsters to use their creativity to help raise awareness about the environment.”
Karachi Biennale, termed as the largest international contemporary art event by its organizers, kicked off on 26th October 2019.
[Karachi: October 19,
2019] Dettol, one of
the leading germ protection brands in the country, has launched a new range of
personal wash products for the winter season, Dettol Soothe. The products in
this range are equipped with 2X moisturizers, powered by Aloe Vera extracts and
Green Apple fragrance, ensuring a perfect bath and body solution for this dry
season.
With the launch of this range, Dettol has entered a new
space, whereby providing a solution that is not only antibacterial but also
moisturizes and soothes the skin. The collection has three different product
formats including the bar soap, handwash and a hand sanitizer.
Talking about this new product launch, Humayun Farooq,
Director Marketing – Health, Reckitt Benckiser Pakistan Limited (RBPL), makers
of Dettol, said “With our long history of innovation in health and hygiene
product solutions, we wanted to provide a hydrating and soothing solution for
the Fall/Winter season with our promise of protection against 100 illness
causing germs. Dettol, which is one of Pakistan’s most trusted brands, ensures that we provide
our consumers with products that cater to their seasonal needs.”
Dettol has stayed at the forefront of consumer hygiene by
developing innovative ways to protect people against germs. The new product
range marks another milestone in providing trusted customer service with a
product that has multiple skin protection benefits.
For further information regarding range/product, please see
pack.
[September 30, 2019] The Lahore-based singer and songwriter Hamza Malik is back with a new single “Pyaar Yaar”. Set out to be released on the 3rd October, “Pyaar Yaar” is another romantic tune, with the mellow music falling perfectly with Hamza Malik’s strong yet soft vocals.
Teasing his new music with a video starring Sadaf Kanwal;
Pyaar Yaar looks like it is set out to be another hit for the young musician.
Hamza Malik has quite a few hit singles to his credit including ‘’O Jaana’’ which was a collaborated with Rahat fateh Ali khan. With his renditions of mostly romantic tunes with a hint of pop; he has garnered the audience’s praise in a short period of time.
[Karachi: September 28, 2019] Hoga Saaf Pakistan, a social impact movement by Reckitt Benckiser, participated in the children’s festival “Shehr-e-Fun” at the Governor House in Karachi.
This was a two-day festival and was open for all citizens of Karachi.
Hoga Saaf Pakistan, in support of the Clean Green Pakistan movement, has been at the forefront in encouraging people to adopt cleanliness for a healthy lifestyle.
According to the Center of Disease Control and Prevention (CDC), it is estimated that washing hands with soap and water could reduce diarrheal disease-associated deaths by up to 50%.
At this festival, Hoga Saaf Pakistan is educating children on the importance of hand hygiene by teaching them the 5 steps of handwashing.
Hoga Saaf Pakistan Creates Awareness Of Cleanliness & Hygiene at Shehr-E-Fun Festival
