All Posts in "Month: May 2024"

Elevating Smartphone Standards with Xiaomi’s Smooth & Stylish Redmi A3x

Lahore, Pakistan – 24th May, 2024:  Xiaomi announced the all-new Redmi A3x,  boasting a sleek camera deco, seamlessly integrating elegance with functionality. Its stylish glass back, along with minimalist aesthetics, enhance the daily experience with a touch of sophistication. Redmi A3x offers an enjoyable and immersive visual experience with its 6.71″ display. And with a 90Hz refresh rate, every swipe and scroll is as smooth as butter – perfect for all your browsing and binge-watching needs. Moreover,  powered by the octa-core Unisoc T603 chipset,  3GB + 64GB RAM is available in the Pakistani market.  Its massive 5000mAh battery lasts all day, supported by a Type-C charging port, retaining up to 80% capacity after 800 charge cycles. With microSD card support for up to 1TB storage, Redmi A3x offers high-capacity storage, and the dual unlock options- fingerprint and face unlock- provide quick, secure access. Experience durability with Corning® Gorilla Glass, safeguarding your screen from everyday wear and tear.

Market Availability

Redmi A3x is now available online at Mistore, Corecart, Daraz, and Xiaomi sale. It will also be available nationwide in all retail outlets.

Our Distributors are Tech Sirat, Airlink Communications, Smartlink Technologies, Core Tech, Phonezo Impex, and Burque.

Redmi A3x has 1 variant available.  The variant is 3 + 64 GB, Price is 18,999.

Device Specifications

SpecificationsRedmi A3x
Display6.71″ 90 Hz Display
Rear Camera            8MP AI Dual Camera System
Front Camera                       5MP Selfie Camera
Battery5000mAh (typ)
ProcessorUnisoc T603
ColorMoonlight White, Midnight black, Aurora green

About Xiaomi Corporation

 Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.

 With an equal emphasis on innovation and quality, Xiaomi continuously pursues high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

 As of the second quarter of 2023, Xiaomi ranked among the top 3 in the global smartphone market, in terms of smartphone shipments, according to Canalys. The company has also established the world’s leading consumer AIoT (AI+IoT) platform, with 654.5 million smart devices connected to its platform, excluding smartphones, tablets and laptops, as of June 30, 2023. Xiaomi products are present in more than 100 countries and regions around the world. In August 2023, the company listed as Fortune Global 500 for the 5th consecutive year.

 Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.

Web Desk by — May 24, 2024 in News
Pakistan’s leading advertising and marketing company Synergy Group celebrates its Silver Jubilee Anniversary

KARACHI, May 22nd, 2024: Synergy Group, a leader in the integrated marketing communication (IMC) industry, celebrated its 25th Anniversary recently.

Founded in 1999 by Ahmed Kapadia, Synergy Group began its journey with a clear mission of fostering a work culture where teamwork, experimentation, and knowledge-sharing are paramount. The Group’s 25th Anniversary was marked by celebrations of its achievements, collaborative culture, and continuous growth.

“Synergy Group’s success over the years is a testament to our unflinching belief in the power of collaboration, innovation and limitless potential,” said Kapadia, Chairman of Synergy Group.

“From our humble beginnings, we have always encouraged our team to dare to dream big, experiment, learn, and grow together. It is this spirit of unity, teamwork and the challenger mindset that has driven us to achieve remarkable milestones over the past 25 years.”

Understanding the challenges and the opportunities that the world of IMC offers in Pakistan, Synergy Group remained ahead of the curve and established brands and companies that are involved in BTL marketing, digital media, public relations, media buying, publications, and activation campaigns.

The Group now stands tall in the country, having established 12 companies and brands namely Synergy Advertising for advertising and communication solutions, Synite Digital for digital media solutions, Synchronize Media for media buying, Syntax Communications for public relations, Synergy Marketing for event and BTL marketing, Syntinel for data lab and analytics solutions, Syndicate – the Synergy Group’s Content Hub, and the not-for-profit Latif Kapadia Memorial Welfare Trust (LKMWT) which is aimed at helping the poor and the needy.

With four offices in Pakistan’s three main cities – Karachi, Lahore, and Islamabad, and nearly 300 employees at its disposal, Synergy Group has expanded its reach to all the regions of the country, catering to 75+ clients across a wide range of industries.

Synergy Group’s crowning moment came when it won its first international award at Abby Awards and was officially lauded with two Silver Awards at iCOM for the Asia Pacific region. In total, it has won more than 200 awards including 25 Awards at PDA, 11 Effie Awards (six of which came this year), two PAS Awards, 10 APNS Awards, 17 PAA Awards, and one win each at Dragons of Asia and Dragons of Pakistan.

Synergy Group remains committed to its core values of collaboration, innovation, and learning. With plans to expand its services and explore new markets, the Group is poised to continue its legacy of excellence and drive forward with the same passion and dedication that marked its inception.

Web Desk by — May 24, 2024 in Business
POCO creates a new flagship market segment with the latest generation F-series

Lahore, Pakistan –24th May 2024:  – POCO, a popular technology brand among young tech enthusiasts, is set to redefine the mobile flagship segment with the launch of its new POCO F6 series with massive performance and experience upgrades to delight hardcore gamers, photography enthusiasts and tech lovers alike. Powered by the new Snapdragon® 8 Gen 2 chipset delivering accelerated performance, the POCO F6 Pro is an all-around flagship. It features a 6.67-inch ultra-clear WQHD+ 120HzFlow AMOLED display with ultra-thin bezels and offers users a fully immersive visual experience. POCO F6 is a performance flagship driven by speed. It features the highly anticipated Snapdragon® 8s Gen 3 with WildBoost Optimization 3.0 and LiquidCool Technology 4.0, designed to deliver dedicated gamers the ultimate gaming experience. POCO is more than a smartphone brand.

The new POCO F6 Pro is an all-around flagship that closes the gap on high-end performance phones. It packs a flagship WQHD+ 120Hz Flow AMOLED display with 2K resolution, 4000nits peak brightness, 3840Hz PWM dimming 1, and TÜV Rheinland eye-care certification. POCO F6 Pro also boasts the best camera sensor system in the POCO range, ensuring clearer details in even the most complicated shots. New Dual Native ISO Fusion technology features a high and low gain channel with a maximum exposure difference of up to 16 times.

POCO F6 offers a truly flagship mobile gaming experience, powered by the latest highly anticipated Snapdragon® processor. With a key focus on CPU and AI capabilities, the X4prime core supporting the CPU delivers top-tier performance. With an AnTuTu score of over 1.53 million 3, the POCO F6 easily outperforms most smartphones in its segment, delivering smooth, effortless all-around performance. POCO F6 also comes with OIS and EIS, now a standard. POCO F6 also introduces the first CrystalRes display in the POCO F Series. A super-clear flagship quality 6.67-inch Flow AMOLED DotDisplay offers a 120Hz refresh rate, 2400nitspeak brightness, and 68 billion colors, delivering a vivid experience and stunning 1.5Khigh-definition quality.  Other flagship photography features include 4K video with 60 FPS, enabling cinematic-style ultra-clear video at a high frame rate. With the powerful chipset, MotionTracking Focus 2.0 can track the movement of people, animals, and insects for even the most committed nature photographer

Market Availability

POCO F6 Series is now available online at Mistore, Corecart, Daraz, and Xiaomi sale. It will also be available nationwide in all retail outlets.

Our Distributors are Tech Sirat, Airlink Communications, Smartlink Technologies, Core Tech, Phonezo Impex, and Burque.

POCO F6 is available in 12+512GB Variant. Price is PKR 144,999.

POCO F6 Pro is available in 12+512 GB Variant. Price is PKR 174,999.

Early Bird Offer Price for POCO F6: PKR 134,999

Early Bird Offer Price for POCO F6 Pro is: PKR 169,999

Launch Time for Early Bird Offer: 23rd May, 2024, 9 p.m. on mistore.pk, xiaomisale.com & corecart.pk, valid for a limited time.

Device Specifications

SpecificationsPOCO F6 ProPOCO F6
DisplayWQHD+ 120HzFlow AMOLED display 6.67” CrystalRes 1.5K Flow AMOLED DotDisplay
Rear Camera50MP Triple camera with OIS50MP main camera with OIS
Front Camera    8MP Ultra- wide Camera           20MP front camera
Battery5000mAh (typ)5000mAh (typ)
Processor       Snapdragon® 8 Gen 2Snapdragon® 8s Gen 3
ColorBlack & WhiteBlack & Green

About POCO:

 POCO is a young independent brand born out of Xiaomi Corporation. As of now, POCO has entered 98 global markets. The POCO philosophy – “Everything You Need, Nothing You Don’t” – drives the brand to focus its research and development efforts entirely on POCO fans’ requirements and feedback. This relentless pursuit of technology that its fans truly need democratizes decision-making to accelerate the company’s evolution and refresh the smartphone industry.

Web Desk by — May 23, 2024 in News
Khyber Pakhtunkhwa Unveils Exciting Tourism Initiatives!

Get ready for breathtaking aerial tours and thrilling adventures! The Khyber Pakhtunkhwa (KP) government has announced a bunch of exciting initiatives to boost tourism in the province. Here’s what you can look forward to:

Soaring Through Paradise: Helicopter Tours for Tourists

Imagine soaring over majestic mountains and picturesque valleys in a helicopter! This dream will soon become a reality for tourists visiting KP. The provincial government is launching a helicopter service specifically designed for sightseers. Initially, the service will be available in the stunning Chitral region, but plans are underway to expand it to other popular tourist destinations.

Adventure Awaits at Elite Adventure Theme Park

Calling all thrill-seekers! The newly inaugurated Elite Adventure Theme Park in Nithia Gali is ready to pump up your adrenaline. Packed with 48 exciting activities – 8 happening outdoors and 40 adventuresome experiences indoors – this park promises an unforgettable experience for visitors of all ages.

Enhancing Tourist Facilities in Naran and Kaghan

The government is taking steps to ensure a comfortable and enjoyable experience for tourists visiting the scenic Naran and Kaghan Valleys. Measures are being implemented to improve facilities and infrastructure in these popular destinations.

Improved Healthcare for Tourists and Residents

The focus isn’t just on tourism! The KP government is also prioritizing the health and well-being of both tourists and residents. Here’s what they’ve got planned:

  • Faster Medical Response: Motorbike response units equipped with advanced medical supplies will be established in remote areas to provide prompt medical assistance in emergencies.
  • Hayatabad as a Healthcare Hub: Hayatabad is set to be declared a dedicated Healthcare City, offering a concentrated hub for advanced medical services.
  • Enhanced Hospital Services: Government hospitals across the province will benefit from the establishment of Health Information and Service Delivery Units, making it easier for patients to access healthcare resources.

These initiatives highlight the KP government’s commitment to making the province a top tourist destination while also ensuring the well-being of its residents. So, pack your bags, adventure awaits in Khyber Pakhtunkhwa!

Web Desk by — May 18, 2024 in News